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Writer's pictureEtienne Zervaas

The renaissance of Design Thinking

Design Thinking, a method for finding answers to complex and wicked problems, is experiencing a renaissance wherein it is being used not only as a tool for product innovation but also for strategic and sustainable business transformation.


By incorporating the principles into company visions and integrating Design Thinking and eco-design at the level of product innovation, Design Thinking can help strengthen the adaptability of companies and create sustainable innovations in these VUCA (volatile, uncertain, complex, ambiguous) times.





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